Flower & business design insights, inspiration, and advise for the modern day florist (or wannabe florist).
Our favorite social media platform to use for my business is Instagram. In fact, 70% of our sales come directly from Instagram. But let me keep it real with you. A little over 2 years ago I had no idea how to even use Instagram until a colleague introduced me to it.
Today ISFD uses it to run a successful and fast growing business. International School of Floral Design (@teamisfd on IG) connects with brands across the world and educates future flower bosses through short and sweet content.
Instagram has allowed us to connect with a beautiful community that supports our mission and has helped us exceed our income goals month after month. If you are not on Instagram already, now is the time to get on there. Don’t wait, do it today!
As a new florist Instagram is the best way for you to get yourself out in front of your ideal clients. Now, a lot goes into building your sales on Instagram but here are some of my top tips to get you started…