Flower & business design insights, inspiration, and advise for the modern day florist (or wannabe florist).
You have a general idea of the services you’re going to offer, so let’s get familiar with your ideal client first. Get to know everything about the type of person you want to attract. I mean everything. What will make them trust you? What’s their biggest frustration or need right now? How will your ______ change their circumstance?
Why is this so important? Working with the wrong clients will drain you of your energy. It's actually one of the most soul crushing things you can do in your business.
The wrong client red flags are:
CONFIDENT AND CONSISTENT CONSULTATIONS
Inside the training you'll discover the 7 steps to confidently conduct consultations and close sales consistently. (Even if you're a new florist, need to re-brand, or only aspiring to start out.)
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