Flower & business design insights, inspiration, and advise for the modern day florist (or wannabe florist).
You don’t need to include everything you’ve ever made in your portfolio. You just need to include the best items that communicate value to your ideal clients. Very few people are going to scroll through your 103 items. However, if you have seven items that appeal to your client and match the quality they’re going for, you’ve done your “job.” Consider organizing your work by event, weddings, corporate, just because, and so on.
If you are looking to work at a dream flower design firm, become familiar with their work. Select only your best work to include in your portfolio that is reflective of what their clients are looking for.
Have a link to your portfolio to share? Leave it in the comments below!!
In the full courses here at the International School of Floral Design students receive invaluable information beyond floral and business best practices. I make it our number one priority to infuse each course with real world knowledge. You can expect tips that can be easily implemented, by anyone who is ready to invest in making efforts towards his/her success.
Today I am sharing 4 tips on beginning a successful floral design career. Honestly, they can be applied to any entrepreneur or freelancer starting out. Everyone of us has our own path to success. These tips below are some secrets I have learned that have taken my career to the next level. I hope they encourage, empower, and inspire you to limitless success.
Flowers play a critical role in establishing the look of your wedding and our floral designers recognize that. You should expect to allocate 10%-15% of your overall budget to flowers and decor.
As you are planning your special day; here are items to consider when visiting with your choice florist:
LIMITED EDITION DELUXE FLORAL CLASS
We are having a limited edition Bridal Class Session coming up, and your invited to join us! This class includes all flowers, supplies to complete arrangements, keepsake apron, and a wedding flower planning guide/contract kit for you to keep. Space is limited to 10 students per class.
In this class we spend 3 hours together and design the following:
BOOK YOUR CLASS DATE AND TIME BELOW
Class will be held at our flagship design studio at 1623 W. Foster. Street parking is available and we are two blocks from the EL. As stated above we provide a gift tote for you carry your arrangements. We do however advise you bring an empty laundry basket for easy transport. :)
Traditional shop that offers regular and special deliver set ups for special events.
Charge accounts and wire serve products. Availability includes fresh flowers, blooming plants, balloons, novelty giftware, silks and dried arrangements.
CONFIDENT AND CONSISTENT CONSULTATIONS
Inside the training you'll discover the 7 steps to confidently conduct consultations and close sales consistently. (Even if you're a new florist, need to re-brand, or only aspiring to start out.)
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2015 Floral Trends
2016 Floral Design Trends
Business And Floral Design
CONFIDENT AND CONSISTENT CONSULTATIONS AS A FLORIST
Corporate Floral Design
ESTABLISH A FLOWER BOSS WORKFLOW
Event Design Advise
Fall Flower Ideas
Floral Design 101
Floral Design Jobs
Floral Forecasts + Trends
Launch Your Freelance Floral Business
Modern Design Tips